Welcome to the team James Calison
James has recently joined the team and brings a wealth of Shopify expertise with him. He says, “I’ve been a Shopify developer for over 10 years, and I love turning …
2024 Strategic Insights for B2B Commerce
A recent Strategic Insights for B2B Commerce report from Commerce Vision offers a detailed examination of the evolving B2B eCommerce landscape. It underscores the transformation occurring in the way businesses …
Inside Retail Report: Revenue Potential Growth Strategies
In an increasingly competitive Australian retail environment defined by heightened competition, where consumers are becoming more cautious with their spending, attracting and retaining customers has become a significant challenge for …
The Importance of Product Validation
Product validation is the process of testing and verifying whether a product idea has the potential to meet the needs and expectations of the target market. It involves gathering feedback …
G4 Updates: Key Events
Google are updating the terminology they use to describe crucial actions on your website. While you’ll still be collecting events to track specific behavioral interactions, they’re now referring to events …
eCommerce Industry Report
Australia Post recently released its 9th edition of the Inside Australian Online Shopping Report, an in-depth study into consumer buying behaviours and trends. 2023 saw retailers and consumers responding swiftly …
eCommerce in a High Inflation Environment
As inflation rates continue to rise, eCommerce businesses face unique challenges and opportunities. Rising costs of goods, increased shipping fees, and fluctuating currency values can significantly impact profit margins. To …
Shopify Editions 2024 Update
Promising 100+ foundation product updates, the latest Shopify update is here. Some of awaited updates include product merchandising, semantic search, checkout extensibility, streamlined one-page checkout design, increased bundle offerings, and …
Purging Inactive Customer Data
In its recent 2023 Data Governance Report, the Governance Institute of Australia reported that less than a third of organisations regularly purge data. The most common period for data purging …
2024 eCommerce Trends
eCommerce industry experts predict the biggest trends and tips for 2024; 1. TikTok Shop Launching last year, TikTok Shop hints at a shift in the way consumers, particularly the Gen …