Customer Reviews; Critical for eCommerce Success
eCommerce has revolutionized the way people shop. With just a few clicks, consumers can now browse through a vast array of products and purchase them from the comfort of their …
The Future of UX: 6 Must-Watch Trends for 2023
User Experience (UX) has been evolving rapidly in the digital world, and with the emergence of new technologies, it is constantly changing. In 2023, we can expect to see some …
AI and eCommerce
Artificial Intelligence (AI) has revolutionized the way we interact with the world, and eCommerce is no exception. With the rise of AI, the eCommerce industry has seen a significant shift …
Progressive Web Apps, why you need them
A progressive web application (PWA) is a hybrid of a website and a mobile app. In the desktop browser, the progressive web app remains a regular site, but when a …
Generative AI Experiences
Amid a wave of mind-blowing advancements in AI technology, can humans harness the technology and embrace the role AI chatbots will have as a fundamental piece of this decade’s technological …
Australian businesses plan major investments in digital technologies
Australian businesses are making major investments in digital technology to support their ambitious expansion plans, as results from the 2,900 IT decision makers surveyed worldwide in Equinix 2022 Global Technology …
Social Commerce – Live Shopping
Social commerce – when the entire shopping journey from product discovery through the check-out process is conducted on a social media platform – is expected to reach $1.2 trillion (US) …
Gamification and retail customer engagement
Australian shoppers want gamification in their retail experiences. Consumers want to be entertained – they expect the brands they do business with to keep up with their lives, and the …
Cyber Security; The Essential Eight
The rise in cyber attacks among government agencies, companies and contractors calls for a need to prevent the compromise of sensitive data or stolen personally identifiable information (PII) data. The …
GA4 – the newest generation analytics
GA4, the newest generation analytics tool set to be released July 2023, is designed to collect valuable event-based data from websites and apps without using third-party cookies. Google created GA4 …