eCommerce is more competitive and complex than ever, with brands vying for attention across multiple channels, platforms, and customer touchpoints. The rise of AI-driven search, social commerce, and personalisation has …
Hyper-targeted product suggestions represent the pinnacle of personalisation in eCommerce. These suggestions leverage advanced data analytics, artificial intelligence, and machine learning algorithms to provide customers with highly relevant product recommendations …
Churn rate refers to the percentage of customers who stop doing business with a company over a specific period. In eCommerce, this typically means the number of customers who stop …
A recent Strategic Insights for B2B Commerce report from Commerce Vision offers a detailed examination of the evolving B2B eCommerce landscape. It underscores the transformation occurring in the way businesses …
A click map is a visual representation that showcases where users are clicking on a webpage, providing vital insights into user behaviour and interaction patterns. In the context of eCommerce, …
