Shopify and AI
Artificial intelligence (AI) is becoming a cornerstone of modern eCommerce, enabling businesses to streamline processes, improve customer experiences, and drive higher conversions. AI in eCommerce is no longer limited to …
Improving Personalisation in eCommerce
Improving personalisation in eCommerce starts with gathering and analysing customer data to create a more tailored shopping experience. Data is the foundation of personalisation; every click, purchase, and product view …